The Customers report shows new customers vs buyers, returning buyer rate, and acquisition source (where customers came from).
Where to find it
Sidebar → Reports → Customers
Step by step
- Open Reports from the sidebar and click Customers.
- Choose a date range at the top right (for example Last 30 days).
- Use Compare to compare with the previous period.
- Read the summary cards, then the charts below.
- Click View report on a card (where shown) to see more detail.
What each field or button means
| Field / button | What it means |
|---|---|
| Returning buyer rate | Share of customers who bought again. |
| Acquisition by source | Which channel brings customers. |
Tips
- Check your reports once a week to spot trends early.
Need more help? Go to Support → Live chat in your dashboard.